• Social Media Use for Educational Purposes: A Case Study in Advertising
  • Modeling Social Media Use: Bridging the Communication Gap in Higher Education


  • 19th Annual MMA (Marketing Management Association) Fall Educators’ Conference - Panel: Preparing the Tenure or Promotion Portfolio
  • Career Coaches: Helping Business Majors “#TakeFlight”
  • 2014 Atlantic Marketing Association Conference - Career Coaches: Helping Business Majors “#TakeFlight”
  • 16th Conference on Historical Analysis and Research in Marketing (CHARM) - Commentary: Doctoral Student's Submission
  • 16th World Marketing Congress, Academy of Marketing Science (AMS) - Convenience: Etymology and History