Publications
- Digital Word-of-Mouth and the Gender Inferences
- What's New with Tsū
- Marketing Maven's Fusion with Social Media
- Differences in Online Maven Behavior: The Gender Gap & Social Media Mavens
- Social Media Use for Educational Purposes: A Case Study in Advertising
Presentations
- Gaming Industry Entertainment Marketing
- Moonlight and Magnolias - Facebook 101: Getting Started with Social Media
- Publishing Entertainment Marketing
- Atlantic Marketing Association - Higher Education Paradigm: Digital vs Face-to-Face
- Romance Writers of America 2014 Conference - An Amateur’s Guide to Twitter: World Domination One Follower at a Time